February 2009: Where did the guinea pig come from?
Barbara was recommended to The Big Ideas Collective, an innovative group of creative communication professionals who, working closely with Barbara, developed a series of four postcards based on well known sayings used by Barbara during her discussions with clients and embodying her proactive attitude to the service provided by her firm. The strong and unusual images also underlined Barbara’s clear, no-nonsense but highly individual and personable style.
Sent out to friends, family and professional contacts, including estate agents, financial advisers, accountants and surveyors the postcards garnering a great response establishing Barbara’s new practice firmly on the local property scene.
Some of the images have been used for strategically placed advertisements in the Easingwold Advertiser, University of York Magazine, Poppleton Parish News, Sutton on the Forest Gardens Open Weekend programme and a leaflet campaign currently running in Homebase Superstore, York, as well as the firms entry in Yell.com , Yellow pages and the Phone Book.